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Price: 43.00 BRL
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Neurociência e Mindfulness
Neurociência e educação
Neurociências
Neurociências
Neurociência e educação
Neurociência Aplicada ao Marketing
Apesar de já haver estudos sobre o cérebro visando a entender os estímulos necessários e as respostas desejadas no campo da comunicação, da psicologia e do comportamento humano, a neurociência aplicada ao marketing é uma área relativamente nova, que aprofunda o conhecimento sobre o comportamento do consumidor e investiga formas efetivas de persuasão e tomada da decisão de compra. De fato, a neurociência amplia e aprofunda o conhecimento sobre o funcionamento do cérebro humano, decifrando mecanismos do inconsciente. Assim, o seu estudo se justifica, sobretudo, para delimitarmos os limites éticos e morais do que podemos fazer na prática profissional com o nosso conhecimento científico, criando, ao mesmo tempo, ações de marketing efetivas.
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By clicking the button above, you acknowledge that you will be redirected to a third-party website and agree to their terms and conditions.
Product information, including title, description, and images, is sourced/provided by our affiliate partner, Grupo A.
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Share this product with a friend:
Refer a friend and earn 0.05 CEC when they click the link, plus an additional 1.00 CEC if they register. Share this Product and boost your earnings together!