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Price: 66.00 BRL
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Escrito em forma de novela, este livro desenvolve tcnicas de contabilidade gerencial adaptadas s empresas lean. Ilustra a apurao de informes contbeis gerenciais e a inadequao dos mtodos tradicionais aplicados a novas realidades organizacionais. Com uma metodologia diferenciada, Cogan explicita a problemtica existente, enfrentada por muitas organizaes hoje, e aponta caminhos alternativos para solucion-la. O autor combina temas tcnicos, acadmicos e empresariais com um enredo descontrado, o que torna a sua leitura mais agradvel e leve.
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