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Price: 70.00 BRL
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A Estratégia Global da Hyundai
Uma contribuio necessria para o entendimento da evoluo da indstria automobilstica global, este livro ajuda a entender como e por que a Hyundai cresceu rapidamente. Analisa a agressiva e robusta estratgia de internacionalizao que levou a empresa da 15a a 4a posio no ranking mundial de produtores de automveis em pouco mais de 10 anos.
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Product information, including title, description, and images, is sourced/provided by our affiliate partner, Grupo A.
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